Ask two paired Kano questions for each feature to uncover what users love, what they expect by default, and what they simply don't care about.
Stars and upvotes measure popularity. Kano asks how users feel when a feature is present and when it's absent—the difference between those answers is the signal.
Every feature is classified into a Kano category—Attractive, Performance, Must-be, or Neutral—with a confidence score based on your survey data.
The result is a structured view of user expectations, making patterns easier to spot and product discussions more evidence-driven.
RINSlab adds
lightweight research
to product
conversations.
One fixed monthly price, unlimited workspaces. Or browse the demo for free.
Demo
Full
Any research beats none — the cost of being wrong is almost always higher than the cost of checking. Start lightweight with RINSlab and avoid expensive mistakes.
The biggest product risk isn't shipping too slowly—it's shipping the wrong thing faster. RINSlab brings lightweight research into product conversations, helping you make decisions based on evidence instead of assumptions.
Star ratings tell you how much people like something — useful, but not actionable. The Kano paired question gives you a category (Attractive, Performance, Must-be, Neutral) that tells you what to do: ship it, hide it, fix it, or skip it. Same effort to collect, much better signal.
No. Polls are open by design—no sign-up, no email, no friction.Respondents answer two short questions, plus an optional importance rating. Responses are anonymous. Behind the scenes, RINSlab protects your data from bots and duplicate submissions, so you can focus on the insights.
Absolutely. RINSlab's API enables external tools, dashboards, and AI agents to access your research results, helping teams keep feature feedback and Kano insights visible across their everyday tools.
If you close your account, you can export your workspace data first — the insights CSV on the account page captures everything you've built up.
